V AVE S.R. Atelier
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Biography
Founded 2004 in Stockholm, by Astrid Olsson and Lee Cotter, V AVE SHOE REPAIR has grown into an international brand represented in 20 countries worldwide with 4 stand alone stores.
The very first collection started out as an exclusive women’s line of delicate experiments in draped jersey.
By 2006, V AVE S.R. was awarded ”New coming designer of the year” by Men’s magazine Café for the first men’s line launched in Autumn 2006. At the same time, the first store opened its doors in Södermalm, Stockholm. An intimate setting with the design studio and atelier situated in the next room of the 18 sqm store. 2007, the duo was awarded ”Designer of the Year” by Swedish fashion organization Habit and in 2009 honoured ”Designer of the Year” by Swedish ELLE.
During the year of 2009, three more stores opened; a pop up store experiment in Sturegallerian, Stockholm followed by a 2 floor concept store in Stockholm city.
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The online shop was launched to a worldwide market and in 2010 we opened our first international stand alone store in Singapore. The silhouette consists of a mix of ready-to-wear and unique pieces, handmade in the atelier, Draping on the mannequin, the traditional way, will always constitute the most important element of who we are, This is the atmosphere of our world. |